Virtual Training in Website Optimization Principles: If you manage a site or online store, you know how important increasing conversion rates, site traffic, and sales through site optimization is to your business. But what does site optimization mean? Site optimization involves all the technical and marketing techniques that are used to attract new visitors and then turn them into customers. During the optimization process, general goals are identified and planned in certain ways to achieve them.
Search engine optimization is a set of techniques and skills that allow a site to get more traffic and visitors from search engines such as Google, Yahoo, or Microsoft.
SEO can be divided into two main areas:
1- Off-page SEO: Things that are done independently of your website.
2 – on-page SEO: Things that change your website to get a better ranking in search engines.
This tutorial covers both of these areas in detail. A site will not be fully search engine optimized unless you use both off-page SEO and on-page SEO.
Another SEO strategy for search engine optimization is to optimize site pages by observing the following points:
List of topics of the virtual training course of site optimization principles:
Prerequisites of the site optimization training course: